MBA-trained professional specializing in Salesforce CRM, sales operations optimization, and enterprise solutions delivery — bridging business strategy with scalable technology.
I am a results-oriented professional with an MBA from INCAE Business School — one of Latin America's most prestigious institutions — and an international exchange at UNC Kenan-Flagler Business School, ranked among the top 20 MBA programs in the United States.
My career spans enterprise CRM implementation, sales operations optimization, and solutions delivery across complex, multi-stakeholder environments. I bring analytical rigor and executive-level communication to every engagement.
I specialize in Salesforce CRM, translating business requirements into scalable technical solutions that align sales teams, streamline operations, and accelerate revenue outcomes.
CRM implementation, pipeline architecture, workflow automation, and enterprise solutions delivery.
Querying, structuring, and interpreting data to support reporting and business decisions.
Advanced modeling, pivot analysis, and executive dashboards for sales forecasting.
Product Owner managing cross-functional sprint cycles, backlog prioritization, and delivery.
Machine learning pipeline design and data modeling for operational analytics.
End-to-end enterprise project delivery with full stakeholder alignment and execution ownership.
Led end-to-end Salesforce CRM implementation for a multi-team sales organization — defining requirements, configuring pipeline stages, and establishing reporting frameworks that gave leadership real-time revenue visibility.
Designed and executed a structured data migration into Salesforce, preserving data integrity with zero operational disruption. Standardized field structures, validation rules, and user permissions across departments.
Architected automated CRM workflows eliminating manual handoffs between sales and operations. Reduced reporting cycle time and improved data accuracy, enabling faster, data-driven decisions on pipeline and quota attainment.
Driving CRM implementation projects and leading technical project management initiatives across enterprise environments. Focused on aligning sales processes with scalable technology to improve operational efficiency and revenue visibility.
Acted as Product Owner for a SaaS-based sales platform, managing the product backlog, coordinating with development and operations teams, and ensuring sprint deliverables aligned with business priorities and customer needs.
Primary liaison between business stakeholders and technical teams across multiple enterprise client engagements. Owned business analysis, requirements definition, and end-to-end project execution — delivering technology solutions on time and within scope.
Managed a structured international relocation to the United States, demonstrating long-term planning, legal research proficiency, and disciplined self-management throughout a complex multi-stage transition.
One of Latin America's most prestigious MBA programs. Focused on strategic management, operations, and innovation with strong emphasis on global business leadership and analytical decision-making.
Exchange semester at a top-20 U.S. MBA program. Gained deep exposure to corporate strategy, cross-cultural leadership, and the North American business landscape.
Whether you need a CRM implemented, a sales operation optimized, or a strategic technical project lead — I would be glad to connect and explore how I can contribute.